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Women leaders and coronavirus: Look beyond stereotypes to find the secret of their success

Editorial / Opinion Piece / Blog Post

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July 1, 2020

Women leaders and coronavirus: Look beyond stereotypes to find the secret of their success

Source: The Conversation

Jacinda Ardern of New Zealand, Tsai Ing-Wen of Taiwan and Angela Merkel of Germany have all been singled out for the way they have handled the coronavirus pandemic. They’ve been praised for demonstrating care, empathy and a collaborative approach. These skills – stereotypically described as “feminine” – have enabled them to listen to scientific expertise, work with local authorities and communicate effectively with the public. It has made them come across as transparent and accountable at a time of mass confusion.

In stark contrast, male leaders in some of the worst performing countries – the UK, the US and Brazil – have adopted a leadership style of belligerent rhetoric. They’ve taken guidance from entourages of confidantes, often instead of experts. Their inconsistent, unclear communications have been compared to “gaslighting”. Their tendency to follow this path perhaps isn’t surprising. After all, the “hyper-masculine” style – a maverick leader who establishes authoritative power by aggressively rejecting “feminine” traits like collaboration, empathy and respect for due process – proved a successful electoral strategy for these leaders.

There are many men of course who are not like that – just as there are women who don’t consider themselves particularly empathetic or collaborative. So, while it is wonderful to see women leaders and feminine leadership being praised so widely during the pandemic, emphasising the stereotypical characteristics of the leaders themselves may reinforce the gendered thinking that helps put macho populist leaders in power.

Click here to read the full article published by The Conversation on 29 June 2020.

Focus areas

Jacinda Ardern of New Zealand, Tsai Ing-Wen of Taiwan and Angela Merkel of Germany have all been singled out for the way they have handled the coronavirus pandemic. They’ve been praised for demonstrating care, empathy and a collaborative approach. These skills – stereotypically described as “feminine” – have enabled them to listen to scientific expertise, work with local authorities and communicate effectively with the public. It has made them come across as transparent and accountable at a time of mass confusion.

In stark contrast, male leaders in some of the worst performing countries – the UK, the US and Brazil – have adopted a leadership style of belligerent rhetoric. They’ve taken guidance from entourages of confidantes, often instead of experts. Their inconsistent, unclear communications have been compared to “gaslighting”. Their tendency to follow this path perhaps isn’t surprising. After all, the “hyper-masculine” style – a maverick leader who establishes authoritative power by aggressively rejecting “feminine” traits like collaboration, empathy and respect for due process – proved a successful electoral strategy for these leaders.

There are many men of course who are not like that – just as there are women who don’t consider themselves particularly empathetic or collaborative. So, while it is wonderful to see women leaders and feminine leadership being praised so widely during the pandemic, emphasising the stereotypical characteristics of the leaders themselves may reinforce the gendered thinking that helps put macho populist leaders in power.

Click here to read the full article published by The Conversation on 29 June 2020.

Focus areas