Pitch Perfect: Winning Strategies for Women Candidates

Report / White Paper

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April 10, 2013

Pitch Perfect: Winning Strategies for Women Candidates

This research provides a clear road map for women who are running for major statewide office: how to introduce themselves to voters to demonstrate their qualifications; what language contributes to voters believing they are qualified; and how to present themselves in a way that conveys they are qualified.

 

Resource type: 
Publisher: 
BLFF - Lake Research Partners
Publication year: 
2012